Appreciate the past

Kodak received a massive boost in sales following the release of the Vanity Kodak in 1928. Fast forward 76 years and Apple did similar with the release of the iPod Mini. Jonathan Ives deep understanding of the history of design is one of Apples greatest strengths.

An obsession with the new and original, without a deep literacy and appreciation for the past, leads to a path of missed opportunities.

— Bill Buxton, What Apple learned from Kodak.

Bill Buxtons columns (full list available on his website) are packed full of wisdom, insight, and experience, a must read for designers.